Learning how to consistently write irresistible sales copy has the potential to put thousands of dollars, if not more, in your pocket. I’m talking about the kinds of skills that don’t just build wealth…they build GENERATIONAL WEALTH. You can put your great-grandchildren through medical school if you get these steps right! (You think I’m kidding, [...]

Continue reading...

You’ve got a cool new website with all the works: cool Flash presentations, eye-catching colors, informative text, easy-to-use layout, and an interesting topic. You think your site is amazing, and you know that others will agree with you. If only they know it exists. How do you make your website known? How do you make [...]

Continue reading...

A virus is a program that replicates itself. It cannot exist on its own so it attaches to another program, usually an executable one. A worm is like a virus—it also replicates itself. However, it can stand on its own and does not need another program to run. It usually infects your computer’s networking features, [...]

Continue reading...

One of the best ways to cultivate new business and save hours of time is to use an autoresponder. An autoresponder gives you the ability to follow-up *automatically* on the email addresses you capture. Instead of wasting hours following up manually, you can let your autoresponder follow up while you do the things that you [...]

Continue reading...

Instead of getting tunnel-vision and only seeing the short-term goal of the immediate sale, remind yourself that email messages are an important way to build a RELATIONSHIP with a consumer based on your HONESTY AND SERVICE. Although you want your prospect to buy, you shouldn’t immediately and constantly blast the people on your email list [...]

Continue reading...

Say “NO” to the downside of phone calls and direct mail and “YES” to the upside of email. Consider these four facts: *A DIRECT MAIL PIECE costs about 40-cents in postage alone. (And then you have to factor in paper and printing costs.) *A PHONE CALL can cost just as much – or more – [...]

Continue reading...