1. People want to be comfortable. They may want
to relieve aches and pains or want to sleep in a more
comfortable bed. This will make them feel
relieved.
2. People want to save time. They may want to
work less and spend time enjoying life’s pleasures.
This will make them feel more relaxed.
3. People want to live [...]

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1. Design your ad copy to target your visitors’ goals,
dreams, and desires. Allow your product to attract
their emotional and physical needs.
2. Load your site with a wide variety of content.
Your site will become known as an area of regular
reference for many of your visitors.
3. Tell people the purpose of your web site. When
they [...]

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1. Give your prospects extra confidence so they
will order. Use endorsements, testimonials, a
strong guarantee or warranty, etc.
2. Show your prospects that you are an expert,
because authority can persuade people to buy.
You could publish an article, write an ebook, etc.
3. Make your customers get excited about your
business and they will tell their friends. Give
them [...]

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1. Use the word “easy/simple” in your ad. People
want easy ordering, easy instructions, easy to use,
easy payments, etc.
2. Use the word “free” in your ad. People want free
incentives before they do business with you. They
could be free books, accessories, services, etc.
3. Use the word “limited” in your ad. People want
to own [...]

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1. Pick a good name for your business and product.
Your names should be [...]

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1. Trade endorsement ads with other e-zines. They
pull more hits and sales than just trading classified
ads because it gives your ad instant credibility.
2. Use reward programs to keep people revisiting
your web site and buying your products. You could
reward with gifts or discounts for revisiting or buying.
3. Publish e-zines for other web sites to [...]

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A back-end product is something you attempt to sell
your customers after they have recently purchased a
related product from your business.
If you’re not trying to sell back-end products to your
customers, you’re making a big mistake. It is easier to
sell to existing customers than it is to sell to new ones
who don’t trust your business yet.
Below [...]

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