Sweepstakes or Web Contests are Great Traffic Generators

We all want good quality traffic at a free or reasonable price. One way to get a lot of traffic is to hold a sweepstakes or Internet contest. There are probably thousands of websites that list free contests/sweepstakes. Do a search and start submitting your contest to these sites. Another important task is to send out a press release. Make sure to ask the entry form submitter if they would be open to e-mails from you in the future.

Provide a form on your site for them to enter the contest or have them send an e-mail. This makes it really easy for your future customer. Try to get as much information from them including:

First Name
Last Name
Street Address
City, State, and Zip Code
Telephone number
E-mail Address
Website
Other specific questions like interests, recent purchases, etc.

Make sure to have good prizes, something your reader would want or use. The more unique the better chance at getting large numbers of entrants. It’s best to have multiple prizes (grand prize and various other smaller prizes). Use your own products or services as your prize. Always give great value and give enough detail in your postings that will entice people into entering.

A good quality appearance to your contest or sweepstakes will help its success. Include an Official Rules webpage and a contest time period. Tell your visitors how the prizes will be delivered and include pictures on your website. Tell the entrants who will be judging your contest. Stay current with sweepstakes options by getting ideas from other websites.